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Domain Name

How to choose a good domain name

Choosing a good domain name is the first and one of the most important decision you have to make when you have decided to promote your business on-line.

If your plan is to market your business solely via the internet, choose a domain name that is rich in keywords that customers would use to find your business on a search engine. For example, you may own a rental car business, and your target market is customers wanting to rent cars in a specific area, a keyword-rich domain name would therefore be www.rental-cars-companyname-location.co.uk or similar. On the other side of the coin, if you are planning on marketing your business directly to your customers it is best to choose a domain name that is easily remembered.

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